Client:cheeer STUIDO

Category:Graphic Design / Print Matter Design

Design:cheeer STUIDO

Motion Graphic:cheeer STUIDO

Location:Beijing, China


This is a restless calendar, as the figures of every weekend in it are rejoicing with wild excitement.
When you unpack it, all pages bearing the dates of 2018 will come pouring down due to irresistible gravity.
They go beyond your imagination of perfection, and time is being divided all over the place.
Here, timelines are being broken up. Half a month, a week, half a day, one-third of a day, one-tenth of a day…
They are scattered from places they once belonged to, and are cut into pieces to form new units of time.
This artificial coincidence is exactly what Cheeer Studio wants to present to you –
unexpected results produced by expected moves, restoring the truth of life and time.